Our Calgary Video Production Process: From Brief to Delivery
At Storimatic, we don’t just produce videos—we craft visual narratives that drive measurable results for businesses like yours. Discover how our specialized services can elevate your brand and connect with your audience on a deeper level.
Discover
We sit down and learn your business — who your ideal clients are, what makes your projects stand out, and what a “win” looks like for you. We study your competitors, analyze your market, and build a video strategy grounded in data, not guesswork.
You get: A clear video strategy document with target audience, messaging pillars, and a production roadmap.
Pre-Production
We script, storyboard, and schedule every detail before a single camera rolls. Shot lists, location logistics, talent coordination, weather contingencies — we plan the shoot so we can shoot the plan.
You get: Approved script, storyboard, and production schedule. You know exactly what’s happening and when.
Production Day
Our crew arrives on your jobsite with professional cinema equipment. We capture your work the way it deserves to be seen — aerial drone footage, ground-level craftsmanship details, team interviews, and behind-the-scenes moments.
You get: Raw footage library including primary content, B-roll, interviews, and aerial shots.
Post-Production
This is where your story comes alive. Cinematic color grading, professional sound design, motion graphics, and pacing engineered for both social media impact and formal bid presentations.
You get: Polished final videos in multiple formats — full-length, social cuts, and presentation-ready versions.
Distribution & Growth
We don’t just hand you a file. We deploy your videos across YouTube, Instagram, LinkedIn, and your website with SEO optimization. Then we repurpose into blog content, social clips, and quote cards to maximize every dollar spent.
You get: A multi-platform distribution plan with content calendar and repurposing strategy.
What Customers Say About Storimatic
Clients across Calgary and Alberta on our commitment to quality and results.
The team is organized, proactive, and responsive. Their video marketing generated hundreds of thousands of views across our social platforms.
Storimatic produced 30–40 high-quality videos showcasing our expertise. Professional, passionate, and responsive — boosted our brand and rankings.
If you want a content team that truly cares about your brand, look no further. Jared and his team flipped my content into a cinematic dream.
What Happens Next
Real Clients & Typical Timelines per Step
What each step looks like with real Storimatic clients, and how long it takes.
| Step | Real client example | Typical timeline |
|---|---|---|
| 1. Discover | Real client exampleKick-off interview with Omega2000 founder to map their concrete bid pipeline. | Typical timeline~1 week |
| 2. Pre-Production | Real client exampleStoryboard + shot list signed off with McNeil Homes for a multi-day jobsite shoot. | Typical timeline2–3 weeks |
| 3. Production Day | Real client exampleOn-site filming with Quality Gypsum crew — drone aerials + operator close-ups. | Typical timeline1–2 days |
| 4. Post-Production | Real client exampleEdit, color, captions, and platform cut-downs for Bright Homes (hero + 5 social cuts). | Typical timeline2–4 weeks |
| 5. Distribution & Growth | Real client exampleDistribution plan that helped Omega2000 land a $1.7M concrete project and Bright Homes generate $2.3M in sales. | Typical timelineOngoing |
Total project: typically 4–8 weeks from kick-off to delivery, plus ongoing distribution.
