Our Process
At Storimatic, we don’t just produce videos—we craft visual narratives that drive measurable results for businesses like yours. Discover how our specialized services can elevate your brand and connect with your audience on a deeper level.
Our Process
Idea: Starting with Strategy
- Interview & Goals
- We begin by interviewing you to understand your vision, business goals, and ideal customer profile.
- We also clarify who your brand isn’t aligned with to help us target the right audience.
- Client Insights
- Next, we talk to your best clients to discover what makes them choose you over competitors.
- This ensures we create content that resonates with the same type of high-value customers.
- Competitive Analysis
- We conduct a SWOT analysis of your top competitors.
- Our goal is to identify untapped market opportunities that can give you a strategic advantage.
- Data-Driven Ideas
- After gathering all the insights, we synthesize the information to develop winning video concepts.
- These ideas will guide the entire project, ensuring every detail speaks directly to your target audience.
Pre-Production: Plan the Shoot, Shoot the Plan
- Concept Validation
- With our winning ideas in hand, we outline the storyline, multiple hooks, and calls to action for maximum ROI.
- Detailed Planning
- We handle scripting, storyboarding, scheduling, and logistics to guarantee a smooth production.
- Nothing is left to chance—every shot and location is carefully planned.
- Efficiency & ROI Focus
- This meticulous pre-production phase ensures we capture everything needed to deliver a high-impact final product—on time and on budget.
Production: Lights, Camera, Action
- Precise Execution
- Our production team follows a clear roadmap, whether on-location or in-studio, to bring your story to life.
- We film with creativity and precision, keeping your brand’s essence front and center.
- Capturing Extra Assets
- During filming, we also gather auxiliary content—behind-the-scenes footage, still images, or interviews—
that can be repurposed into audio, text, or social media posts.
- During filming, we also gather auxiliary content—behind-the-scenes footage, still images, or interviews—
Post-Production: Where the Magic Happens
- Refining Multiple Perspectives
- Editing isn’t just about assembling footage; it’s about crafting a story that resonates.
- We piece together various angles and versions, ensuring the narrative appeals to a broad audience.
- Detail-Oriented Process
- From color grading and sound design to motion graphics and pacing, our editors uphold strict quality standards.
- Every frame is scrutinized, guaranteeing that the final video meets your expectations and our own exacting benchmarks.
Distribution: Multiplatform Reach, SEO-Optimized
- Test & Find the Winning Video
- Before widespread distribution, we test multiple versions to discover which format and message perform best.
- Strategic Channel Placement
- We then deploy your video (or videos) on the platforms your audience uses most—YouTube, social media, or your website.
- This maximizes exposure and engagement.
- Extended Content Formats
- By repurposing the final video into audio clips, blog posts, and other text-based content, we amplify your reach and boost SEO.
- This holistic approach ensures your story continues to resonate across multiple channels and drives consistent results.
